More on the DVF X HP Fashion’s Night Out Event &am

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We got our hands on images of some of the interactive content that you’ll find at the event and a rendering of the “HP Experience Lounge.” Looks futuristic.,[link widoczny dla zalogowanych]
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News,[link widoczny dla zalogowanych], Shopping More on the DVF X HP Fashion’s Night Out Event By Dhani Mau Monday,[link widoczny dla zalogowanych], Aug 30,[link widoczny dla zalogowanych], 2010 / 5:00 PM GMT -5
We’ve already touched on the trend of tech companies trying to target girls and this isn’t the first step HP has taken to build a presence within the fashion world. Last year,[link widoczny dla zalogowanych],[link widoczny dla zalogowanych], the computer makers collaborated on a laptop with Vivienne Tam,[link widoczny dla zalogowanych], which debuted in her Spring 2010 runway show. In March,[link widoczny dla zalogowanych], Project Runway contestants were challenged to create fabric patterns on HP computers and turn them into actual garments. Tam guest judged. HP also did a collaboration with Sex and the City 2.
Furstenberg isn’t typically big on collaborations,[link widoczny dla zalogowanych], but we think it would be interesting and not so surprising if a DVF-designed HP laptop came out of this event.
A couple of weeks ago,[link widoczny dla zalogowanych],[link widoczny dla zalogowanych],[link widoczny dla zalogowanych], we mentioned that Diane Von Furstenberg is collaborating with HP on a Fashion’s Night Out event to be held at her Meatpacking District studio. Guests will be able to play with fancy new HP technology as well as a photo booth where participants can pose in DVF looks and print the images on wireless printers.